Home » Archives by category » Business (Page 3)

5 Tips for Starting an Online Business

When starting an online business, there are many things you need to consider to ensure that you are successful and that you get your business name out there to the right customers and quickly. With so many online businesses out there, you need to stand out from the crowd. Here are five great tips for […]

French-based Bestrade Sets Sights On US Conference and Events Market

\ \ \ \

French-based Bestrade Sets Sights On US Conference and Events Market

Las Vegas is without question the go-to city for conventions, trade shows, and industry events.  The city’s event planners now are armed with a powerful tool to help in their strategic planning with the recent US expansion of French company Bestrade (www.bestrade.co), an online business event directory solution. Bestrade was founded by Marc Bouvrot-Parratte in […]

How To Take Control Of Every Aspect Of Your Business

As a business owner, it is essential that you are in control of every aspect of your operation. Nothing should escape your attention, as this could lead to costly errors and embarrassing faux pas. If you are already struggling with a hectic schedule, you may shudder at the thought of taking on even more responsibility. […]

Iconic Hollywood Establishment “The Magic Castle”  Unveils New Partnership with NOVAEX in China

\ \ \

Iconic Hollywood Establishment “The Magic Castle” Unveils New Partnership with NOVAEX in China

NOVAEX Group and Magic Castles Incorporated have partnered to create a technically forward magic experience for Chinese audiences, blending the iconic Hollywood institution The Magic Castle with the rich tradition of magic in China. MCI founder Milt Larsen and NOVAEX CEO Jeson Zheng celebrated the partnership at a special signing ceremony held in Beijing. MCI has granted […]

Digital Marketing Tips That’ll Boost Your Brand’s Awareness

Brand awareness is everything in today’s internet-driven marketplace. Consumers are aware that they have easy access to millions of e-commerce websites, but they will always use a company that they are aware of as it is simpler and easier (especially if they have already had a good experience with this company). This means that increasing […]

Hiring An eBook Cover Designer

Hiring An eBook Cover Designer

Overstating the importance of the cover of an ebook is nearly impossible to do. The first exposure most casual shoppers will have to your work; the cover is tasked with stopping them in their tracks to investigate the pages behind it. Having this awareness, do you really want to leave the crafting of it to […]

What To Consider When Selling Your Business

When you start and build up a business, you may decide that selling it is the right option for you later down the line. This makes sense, especially if you can sell for a reasonable amount of money, you might even be able to retire. Of course, those who enjoy making new businesses and love […]

Top 4 Highest Paying Sectors In 2018

Are you at school or university and trying to plan your study options? Perhaps you’re underwhelmed by your current industry and want to migrate to one more that pays more? For those chasing the money, here are four industries that you should set your sights on. Healthcare The healthcare industry has some of the highest […]

7 Kinds of Storefront Signs that Can Generate Extra Business

Drawing attention to a new storefront can be extremely difficult in the early stages, especially if you’re located in an area that doesn’t get a lot of traffic. Even if your shop is located on a busy strip, standing out from the crowd of other nearby businesses is also a challenge. While offsite and external […]

The Power of A/B Testing your Advertisements


The Power of A/B Testing your Advertisements

By Anthony Alegrete Advertising is the backbone to the growth and success of any business. Each year, billions of dollars are spent on advertising across multiple platforms and media. In fact, the most successful businesses spend a large chunk of money researching results of advertisements to determine the best course of action. You can’t manage […]

Join the Informer mailing list

Check your email and confirm the subscription